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Numerous driving simulator systems are available and are continu- ing to be developed. However, we believe many simulator offerings are built around what is technically possible rather than what is useful to the researchers that might use such systems. This points to a critical need to understand what makes a driving simulator prac- tical and effective for automotive interface design researchers. To remedy this shortcoming, we conducted video interviews with 15 industry and academic researchers engaged in automotive interface design research. We transcribed and performed thematic analy- sis on the data collected to better understand the different ways that researchers are using driving simulators, and what challenges they still face. We identified needs across three broad dimensions including: (1) Participant Experience, (2) Research Needs, and (3) Operationalization Requirements. By categorizing these needs, we aim to inform the development of future simulation tools that are more accessible to researchers from diverse backgrounds.